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Privacy and cookie policy


Thank you for taking the time to read our Cookie and Personal Data Policy!

La Leia of Sweden (559156-3811) protects your personal privacy when you use our services. Therefore, we have drawn up a policy that explains how we process and protect your personal data. This policy is subject to change at any time, so be sure to always check what applies. The latest version of this Privacy Policy is always available at


1. What data is processed by La Leia?

Depending on whether you contact us via the web, by phone, in person or otherwise, and depending on which services you use, different data is generated from different sources. You provide many of the data we process yourself when you use our services or contact us. For example, when you register and for this purpose enter your name or your e-mail address or address. However, we also receive device and access data that is automatically recorded by us when you interact with our services. In doing so, it may, for example, be about information about which device you are using. We collect additional data through our own data analyzes (for example in connection with market research and evaluation of customers). We may also receive information about you from third parties, such as credit reporting services and payment service providers.

When we talk about "your data", we mean personal data. This is any information that we can use to identify you directly or in combination with other information. Example: Your name, your phone number, your customer number, order number or your email address. Any information with which we cannot identify you (nor in combination with other information), is considered non-personal information. Non-personal information is also called anonymous data. When we combine your personal data with anonymous data, all information in this data record will be considered personal information. If we remove personal data from information or from a data record, the remaining data in that data record will no longer be considered personal information. This procedure is called anonymization. The principle applies: If we ask you to provide certain personal information, you can of course refuse to do so. You decide what information you give us. We may then not be able to provide the desired services (or only to a limited extent). For example, we cannot deliver packages without you providing a delivery address. If specific information (mandatory information) is required in connection with a service, we will inform you of this by means of a corresponding label.


Why do we use your personal data?

We use your personal data to provide you with information, products and services that you request or buy from us, at In this context, we use your personal data to be able to process your order and payment, handle deliveries, warranty claims, returns and refunds in a safe and efficient manner.

Order and payment data collected for the above purpose will also be used, under certain conditions and with certain limitations, for marketing, business development and analysis and to detect fraud and theft in connection with sales and to comply with applicable legislation.

How do we use your personal data?

The personal data that you provide when you place an order or make a payment is only used to the extent required for us to be able to process the current order and deliver the requested products and services.

When you place an order, payment, return a product or register for a financial service, we use your personal data to confirm your identity and your ability to enter into a contract, that the financial information you provide is correct, creditworthiness, carry out fraud checks or prevent other illegal activity.

Who has access to your personal data?

Your personal data will not be transferred or sold to third parties for advertising purposes. However, your personal data may be disclosed to third parties if this is required to provide services to you, for example to suppliers to manage the transport of ordered products and for the analysis of your personal data for the distribution of offers. In the countries where it is possible, your personal data may also be disclosed to third parties for the purpose of updating name and address via civil registration or other public registers.

The companies we use are contracted by us and they may only use the personal data made available to them in accordance with our instructions. We are legally responsible for the handling that takes place at our service companies.

On what legal basis is your personal data processed?

When La Leia makes products and services available to you, we process those of your personal data that are necessary to conclude a contract with you and to fulfill any obligations that this contract imposes on us, whether the contract relates to an order and payment or the use of other services that we or third parties provide.

How long do we store your personal data?

We save and process your personal data only for as long as is necessary for us to be able to fulfill our contractual obligations.

However, we may use and save your data for other purposes.

Data collected in connection with orders is also used for the purpose of developing and improving products, services and supply chains.

Information collected in connection with orders is also used for protection and security purposes by enabling fraud detection and loss prevention.

In addition to the above, in order to comply with applicable legislation, we are obliged to save and sometimes use your data that we received in connection with your order to comply with applicable tax and accounting legislation and for consumer protection purposes.

Right to erasure (the right to be forgotten)

You have a right to be forgotten, which means we will delete your data if any of the following apply:

The personal data are no longer necessary for the purposes for which they were collected or otherwise processed,

We process your data based on consent that you withdraw,

You object to processing, in accordance with your right to object (see below) and there is no legitimate interest of ours that outweighs yours,

The personal data has been processed in an illegal manner, or the personal data must be deleted to fulfill a legal obligation. This right does not apply if the processing is necessary to establish, assert or defend a legal claim.

If you wish to delete your account, you can do so while logged in by going to your account and clicking on “Delete Account”. This will delete your account and the settings you entered there, but of course we will save your order history if you need help with a return, warranty matter or customer service of any kind in the future.



What is a cookie?

When you visit, cookies are stored on your computer. A cookie is a small text file that is stored in your browser to recognize your computer on subsequent visits. No personal information is stored in our cookies.

Almost all websites use cookies. They are stored on your computer to help you, helping to analyze how the website is used so that the user experience can be improved. In many cases, cookies are necessary to be able to provide a certain service on the website.

The information in your cookies is sent between your browser and a web server and includes information about user settings, login and how the website is used.

What do we use cookies for?


When you visit our website, we collect information about all visits to our website. We use this data to improve your user experience, evaluate the use of the individual parts of to support our marketing.

Searches can trigger a service email

We collect your search behavior (eg categories, brands, products viewed) to improve communications about relevant products and offers created for you. An example of this collection is the products you have added to the shopping cart, but which you have subsequently chosen not to complete the purchase of. This could mean that you receive a service email reminding you of the products you have left in your shopping cart.

Analysis tools

To create a better experience for you, we use various analysis tools such as Google Analytics, which help us collect statistics about how our marketplace is used.

To determine who visits our websites, we use cookies to create demographic and user-related statistics. This gives us the opportunity to adapt and create content and services that match your and other users' wishes and interests. The purposes for the cookies used on our websites are described below

Cookies from third parties

This type of cookies comes from third parties, e.g. social networks. They are primarily used to integrate content from social media, e.g. Social Plugins or for analyzes (e.g. Google Analytics).


We also work with other companies to increase our online advertising to ensure you only see relevant ads. In this context, we use, for example, the following providers: Facebook, YouTube, Instagram, Tiktok, Snapchat and Google.

The website contains components from third parties such as "Facebook recommendation", "Facebook like" and "Google+". These third-party components mean that the owner of the third-party component, e.g. Facebook or Google receives technical data about your browser, IP address, which pages you visit with us and the like. The processing done by the owner of the third-party component is beyond our control and affects only you and the owner of the third-party component.

We use these components to be able to link directly to our social media websites and thereby ensure smooth navigation for you as a customer.


There are a number of technical cookies that are required to manage the functionality of various parts of the website. These are the cookies that are stored when you log in to the website and are stored to keep the contents of your shopping cart, your favorites, etc. in order.

How do I avoid cookies?
If you do not want to receive cookies, you can either block all cookies, delete existing cookies from your computer or set your computer so that you receive a warning before cookies are saved.

We recommend that you read our cookie policy carefully before you possibly change your cookie settings on your computer and that you read more about cookies on other websites.

If you change the cookie settings, your user experience may deteriorate when you visit our and other websites.

Keep in mind that if you do not accept cookies, there may be functions on that will not work for you.

You delete cookies by going to Tools -> Options -> Privacy -> and delete individual cookies or clear your history.

You block cookies by going to Tools -> Options -> privacy ->, in the drop down menu under History select "Use custom settings for history" - > and tick "Always use private browsing mode" and uncheck "Accept cookies from pages".

Internet Explorer
You delete cookies by going to Tools -> Internet Options -> General tab -> click Delete -> Cookies -> Delete.

You block cookies by going to Tools -> Internet Options -> Privacy -> move the slider to the top. This way you block all cookies. -> Click OK.

Google Chrome
You delete cookies by clicking the tool button -> Tools -> Clear browsing data -> Delete cookies and other site data -> Clear browsing data ).

You block cookies by clicking the tool button -> Settings -> Show Advanced Options -> Content Settings -> click "Block all sites from storing data" (prevent websites from saving data) and check "Block third-party cookies and site data" (block cookies and site data from third parties -> OK.

You delete cookies by clicking the tool button -> Settings -> Security -> click "Show Cookies". Here you can either delete cookies from a single domain or delete all cookies.

You block cookies by clicking the tool button -> Settings -> Security -> under "Accept Cookies", select "never".


If you have questions about how we handle your personal data or wish to port your data, you can contact us. When it comes to handling personal data, you can also talk to the Data Inspectorate,, which is the supervisory authority for this handling.

La Leia of Sweden AB

Customer Service:

Org. nr559156-3811

VATnummer: SE556775304001